Become A Digital Builder.

Build Your Opportunity Flywheel.

Join The Captain's Table.

Proven blueprints to help you build your Opportunity Flywheel

Structured accountability & mentorship to help you take ACTION, instead of just "learning"

An immersive community of fellow Digital Writers turned Digital Builders for ongoing support

Click here to join the waitlistCLICK HERE TO ACCEPT YOUR INVITATION NOW!

Before you scroll, watch this video!

What Is An Opportunity Flywheel?

An Opportunity Flywheel is what happens when you have:

A Named & Claimed Niche You Own

A loyal audience of raving fans based around your niche

A suite of digital products, services, and offerings working for you 24/7

These 3 things unlock all of the outcomes people desire most:

Respect & admiration from your readers

The perfect mix of active & passive income

Unlimited connections and opportunities

Permissionless, creative freedom & ownership

The ideal work-life balance, on your own terms

Escalating levels of wealth, access to interesting people, and joy from your work

And, most importantly, peace of mind knowing you will be able to provide for yourself and your family for the rest of your life, in any economic environment, no matter what

Stop chasing opportunities.

Instead, let opportunities chase you.

Inside Your Head Sits
$100,000+ Of Knowledge To Share.
We're Here To Help You Unlock It.

Before starting Ship 30 for 30, you had a handful of problems.

Things like…

Distractions

Over-editing

Perfectionism

Procrastination

Self-confidence

Generating ideas

Impostor syndrome

Writing consistently

Choosing a platform

Finding time to write

And we showed you how to solve those problems, step by step!

But now that you've started writing & publishing, chances are you have these 9 NEW problems:

Problem #1

You're not quite sure what your niche is going to be

Problem #2

You have an idea of what your niche could be, but don’t know what to name it or how to double down on it

Problem #3

You're frustrated with the size of your audience—and not you're not sure how to make it grow faster

Problem #4

You're not sure what type of content leads to follower growth (while still staying relevant to your niche)

Problem #5

You're not sure how to take your niche & authority and turn it into a suite of products

Problem #6

You have no clue how to create a digital product, how long it should be, how much to charge for it or how to collect payments

Problem #7

You're not sure where to start with marketing your product and what to do if it's not selling

Problem #8

You don’t know how to scale digital products, increase sales, and charge more over time to increase revenue

Problem #9

You don't know how to partner with other top creators to accelerate the speed of your Opportunity Flywheel

If these problems sound familiar:

The Captain's Table was built for you.

Elevate From Digital Writer
To
Digital Builder.

If you're reading this, you are one of the Top Shippers from this Ship 30 cohort.

And we have a feeling your goals go beyond just building a daily writing habit and learning to write online.

You want to discover new opportunities to create a niche for yourself

You want to understand who your most loyal and valuable readers are

…And you want to monetize your knowledge by helping people at scale.

To level up and reach those goals, you’ll need to build assets that allow you to scale yourself, reach more people, and have a bigger impact.

Specifically, you need:

A clarified niche

A content growth strategy on autopilot

An Ultimate Guide asset you can give away for free

An evergreen newsletter to build trust and nurture potential customers

At least 1 digital product—like an eBook—to establish yourself as the Category Creator of your niche

An online course (asynchronous or live-cohort) where you share your most valuable insights and frameworks

A thriving community of superfans who love and purchase everything you create

With these 7 assets, you have completed your Opportunity Flywheel.

Introducing…
The Captain’s Table.

Here's what you unlock when you accept your invitation.

1. FREE Access to live Ship 30 for 30 cohorts as an Alumni

As a Captain's Table member, you get FREE access to participate in live cohorts of Ship 30—and experience all of the ongoing we make to the course. On top of that, you can return as an Alumni Mentor to sharpen your leadership skills and help new Shippers sail smoothly.

2. FREE Exclusive Captain's Table Template Packs

As a Captain's Table member, you'll unlock monthly, exclusive Captain's Table template packs to help you build your audience and stay on the cutting edge of "what's working."

3. Weekly, 60-minute Captain's Table Mastermind Webinars With Dickie & Cole

Every Friday, you'll sit down with other Captain's Table members for a 60-minute session with Dickie & Cole—where you'll learn cutting-edge tactics and frameworks to help you continue building your Opportunity Flywheel. Inside we'll share frameworks we don't share with anyone else—exclusively for our inner circle of Captain's Table members.

4. Monthly Captain's Table Exclusive Digital & Physical Swag

For every month of your membership, you'll unlock new rewards & bonuses—including digital assets like banners and downloadables, as well as physical swag like Captain's Hats, coffee mugs, notebooks, & more!

5. Structured Accountability & Mentorship

Creating on the internet doesn't have to be lonely. Built into The Captain's Table is a rigorous accountability & mentorship structure to make sure you get the most of your membership. This includes a dedicated Shipper Success Team to help you work through each of the blueprints as you build your Opportunity Flywheel.

6. An Immersive Community Of Fellow Digital Writers & Digital Builders

You've heard it before: "I came for the writing, but I stayed for the community." The Captain's Table is a collection of our best-performing Shippers who not only want to go from Digital Writer to Digital Builder. And by immersing yourself in a community of others with the same goals, success becomes inevitable.

7. Outcome-based educational blueprints to help you build your Opportunity Flywheel

The Captain's Table is not just a community. Inside you'll unlock a series of step-by-step educational courses, templates, checklists, and lessons that have everything you need to build a powerful Opportunity Flywheel.

Just like Ship 30, these blueprints are about taking ACTION—not learning passively. And instead of bloated, "self-paced" video courses, these are actionable, time-based challenges that GUARANTEE results.

The Captain's Table Opportunity Flywheel Blueprint

Master the fundamentals of digital writing

Create, name, and claim your very own niche

Build your audience on all platforms on autopilot

Build industry-leading authority with your weekly newsletter

Publish your Ultimate Guide to build trust with every new followers

Scale your thinking and publish your own Effortless EBook

Create your own thriving course & community

Included in your Captain's Table Membership is a series of proven blueprints to help you build your Opportunity Flywheel

1. Digital Writing Fundamentals Series

The first step in building your Opportunity Flywheel is to master the fundamentals of digital writing. During Ship 30, you learned the basics of Lean Writing, coming up with ideas, writing headlines, formatting your writing, and proven writing rhythms to capture and keep attention.

20 modules
4 checklists
10+ templates

2. Become Known For A Niche You Own Blueprint

A streamlined framework to create a niche with limitless opportunity, without guessing or wasting time working in the wrong direction. What takes most people years to figure out, you will do in just 7 days.

7 daily modules
4 checklists
3+ templates

3. Build Your Audience On Autopilot

A step-by-step process to attract new readers, engage existing ones, and grow your audience every single week—without spending hours and hours creating content. 1 week of work to unlock exponential growth, and save you years of wasted time and effort.

10 daily modules
3 quick checklists
5+ templates

4. The 10k Newsletter Accelerator

Create a weekly newsletter that turns free readers into loyal subscribers and nurtures them to become paying customers. Use these proven templates, and our streamlined process, to write your weekly newsletter in 20 minutes or less.

6 daily modules
2 checklists
6 proven templates

5. The Ultimate Guide To Build Your Ultimate Guide

Leverage your existing library of content into a high-value downloadable asset in record time—that engages your most loyal readers, builds trust, and accelerates your position of authority.

10 daily modules
3 checklists
2 done-for-you templates

6. 14-Day Effortless EBook

Position yourself as the leader of your category by expanding your most valuable content into a niche-defining digital product—in just 14 days (using our private eBook template).

14 daily modules
2 checklists
3+ templates

7. Write The Course

You have a niche, an audience, and a suite of (free and paid) digital products. Now, turn your high-value assets into a high-ticket course. Want Ship 30 for 30’s blueprint? This is everything you need to know to create, launch, and run a 6-figure course.

30 daily modules
10 checklists
10+ templates

Instant, lifetime access to The Captain's Table Opportunity Flywheel Blueprints

The Speedboat Package

The Speedboat Package

in-house production

Digital Writing Fundamentals Series

Price per ad

$180

$350-4000

$50

Digital Writing Fundamentals Series

Price per ad

$180

$350-4000

$50

Ongoing accountability, mentorship, and support included in each package:

FREE Access to live Ship 30 for 30 cohorts

FREE Access to Exclusive Captain's Table Typeshare Template Packs

Weekly, 60-minute Captain's Table Mastermind Webinars

Monthly Captain's Table Exclusive Digital & Physical Swag

Structured Accountability and Mentorship

An Immersive Community of Fellow Digital Writers & Digital Builders

$99 per month, starting after 60 days.

Cancel anytime and keep access to your

What's Included In Your Seat At The Captain’s Table:

Instant, LIFETIME access to The Captain's Table Opportunity Flywheel Blueprints

Jetski

Speedboat

Yacht

First 60 Days FREE Captain's Table Membership

[LIFETIME ACCESS]Digital Writing Fundamentals

[LIFETIME ACCESS]Become Known For A Niche You Own

[LIFETIME ACCESS] Build Your Audience On Autopilot

[LIFETIME ACCESS] The 10k Newsletter Accelerator

[LIFETIME ACCESS]The Ultimate Guide To Build Your Ultimate Guide

[LIFETIME ACCESS] Write The Course

[LIFETIME ACCESS] 14-Day Effortless EBook

$1,149

$2,249

$4,249

Jetski,
Speedboat&
Yatch

Digital Writing Fundamentals Series [LIFETIME ACCESS]

[Speedboat + Yacht only] Become Known For A Niche You Own [LIFETIME ACCESS]

[Speedboat + Yacht only] Build Your Audience On Autopilot [LIFETIME ACCESS]

[Speedboat + Yacht only] 10k Newsletter Accelerator [LIFETIME ACCESS]

[Yacht only] 14-Day Effortless Ebook [LIFETIME ACCESS]

[Yacht only] The Ultimate Guide To Build Your Ultimate Guide [LIFETIME ACCESS]

[Yacht only] Write The Course [LIFETIME ACCESS]

Pay one time for instant, LIFETIME access to the blueprints
Upgrade at ANY time, only pay the difference
Receive $100 in credit to upgrade each month you're a member

Ongoing accountability, mentorship, and support included in each package:

FREE Access to live Ship 30 for 30 cohorts

FREE Access to Exclusive Captain's Table Typeshare Template Packs

Weekly, 60-minute Captain's Table Mastermind Webinars

Monthly Captain's Table Exclusive Digital & Physical Swag

Structured Accountability and Mentorship

An Immersive Community of Fellow Digital Writers & Digital Builders

First 60 days included FREE in the Jetski, Speedboat, and Yacht Packages

Ongoing community support, accountability, and mentorship. $99 per month, starting after 60 days.

Cancel anytime. You will keep access to all courses & course material, even if you cancel your Captain's Table membership.

The Jetski Package

For those who just want to continue learning the fundamentals of digital writing.

All of the ongoing community benefits of The Captain's Table with your first 60 days FREE!

Digital Writing Fundamentals Series ($1,000 Value)

Become Known For A Niche You Own Bootcamp

Build Your Audience On Autopilot Blueprint

10k Newsletter Accelerator

The Ultimate Guide To Build Your Ultimate Guide

14-Day Effortless Ebook Fast Track

Write The Course

Click here to accept your invitatioN NOW!Click here to join the waitlist

The Yacht Package

For those who want to monetize their authority with their own Ultimate Guide, eBook, course, and community.

All of the ongoing community benefits of The Captain's Table with your first 60 days FREE!

Everything listed in The Speedboat & Jetski Package

BONUS: The Ultimate Guide To Build Your Ultimate Guide ($1,999 Value)

BONUS: 14-Day Effortless Ebook Fast Track ($1,999 Value)

BONUS: Write The Course ($5,999 Value)

Click here to accept your invitatioN NOW!Click here to join the waitlist

These Digital Writers Became Digital Builders

And Look At What They’ve Done!

Clint Murphy
@IAmClintMurphy

Since joining The Captain’s Table, Clint has clarified his niche to focus on sharing lessons learned from millionaire mentors & expert authors, specifically to help people make more money.

In addition, he has completely overhauled his entire approach to creating content, using our proven Reach/Resonance strategy to build his audience. One of his Twitter threads (using our templates) has over 300,000 likes!

Christine Carrillo
@ChristineCarrli

Christine is a rockstar entrepreneur turned Digital Builder.

Since joining The Captain’s Table, she has clarified her niche (The 20-Hour CEO), created & launched a course, and more than doubled her audience.

More importantly, despite building three $200M companies, she is having more fun than ever.

Christine is a prime example of how even successful entrepreneurs are leaving “the old world” to become Digital Builders.

Jesse J. Anderson
@jessejanderson

When Jesse first started Ship 30 for 30, he had no idea what to write about.

Today? He is a Digital Builder, focused on helping creative people who have ADHD.

Since joining The Captain’s Table, Jesse has become known for a niche he owns, quadrupled the size of his audience, launched a newsletter on ADHD, and has started writing a book.

Jesse now has over 60,000 people interested in the intersection of Creativity & ADHD following him on Twitter. Check it out!

Eva Murray
@TriMyData

How did Eva come up with the idea for her first digital product? By doubling-down on a data point in her analytics.

Since joining The Captain’s Table, Eva has clarified her niche (Career Coaching for Women in Data), more than doubled her audience, and launched her first digital product on the subject of Public Speaking—specifically for professionals in Data & Tech.

And she has done all of this while working a no-joke job at one of the fastest-growing software companies in the world.Eva is a perfect example of how, even if you love your full-time job, there is exponential benefit in becoming a Digital Builder on your own as well.

Michael McGill
@msglmd921

Since joining The Captain’s Table, Michael has launched 5 (!!!) digital products—all of which reinforce his niche: the intersection of Stoicism & Tech.

He now is crystal clear about who he is creating for, and what problems he’s solving.

His audience his growing. He has a newsletter on Stoicism & Tech.

Meaning all he has to worry about is executing his content strategy each week, doubling-down on proven data points, and expanding his suite of digital products.Michael now has over 10,000 followers on Twitter interested in his niche.

Ev Chapman
@evielync

Throughout the course of Ship 30 for 30, Ev discovered a unique opportunity: to create a niche around note-taking, and the outcomes creators can generate by turning their everyday notes into content online.

And since joining The Captain’s Table, Ev has quadrupled her Twitter audience, a newsletter, a free email course, and launched 3 (!!!) digital products.

She has shown so many Shippers the incredible outcomes you can unlock by creating a niche around your unique interests.At the start of 2021, Ev had 500 Twitter followers. And less than a year later, she had over 10,000.

Laura Evans-Hill
@EvansNifty

Laura is an illustrator turned Digital Builder, and on the heels of her very first Ship 30 for 30 cohort ended up creating one of the most successful courses to come out of our program.

Since joining The Captain’s Table, Laura has become known for a niche she owns (helping beginners learn how to create simple but powerful visuals), and turned that niche into a 6-figure business for herself—doing what she loves, and helping tons of people in the process.

Chances are, you have seen some of her visuals floating around Twitter.

PJ Milani
@milanicreative

PJ is an animation teacher turned Digital Builder, focused on scaling his expertise and unique insights in the film world online.Since joining The Captain’s Table, PJ content on Twitter has massively leveled up, and he went from having no presence at all on the platform to now having 7,000+ followers.

His visuals regularly go viral, his content strategy is on autopilot, and now he can focus on turning his best work into digital products.Many “legacy” educators understand the future of education is online—and Digital Builders like PJ are paving the way.

Meet Your Mentors

How do we know how to build an Opportunity Flywheel?

Because we have done it ourselves—multiple times.

In less than 18 months:

Ship 30 for 30 went from being a free cohort-based course run out of a Slack channel to becoming the largest Digital Writing course on the Internet.

Dickie grew from 800 Twitter followers to 250,000+ Twitter followers and from 500 LinkedIn followers to 30,000+.

Cole grew up from 3,000 Twitter followers to 100,000+ Twitter followers and from 1,000 LinkedIn followers to 30,000+.

Our 2 flagship books, The Art & Business of Online Writing&The 22 Laws of Digital Writing, have sold over 10,000 copies.

Our email list, The Digital Writing Compass, has grown from 0 to over 35,000 subscribers.

Our flagship free Start Writing Online Ultimate Guide has been downloaded over 40,000 times.

All with $0 spent on marketing.

This is what happens when you gain clarity around your niche,

Name It & Claim It, execute a Reach & Resonance audience-building content strategy (and put it on autopilot), and build the skill of solving people’s problems with digital products.

This is how you become a Digital Builder.

And if we had to start all over, we’re convinced we could rebuild the same exact ecosystem again—in the Digital Writing niche, or a completely unrelated niche.

Because once you become a Digital Builder, you know how to build Opportunity Flywheels over and over again.

The Jetski Package

For those who just want to continue learning the fundamentals of digital writing.
Click here to accept your invitatioN NOW!

The Yacht Package

For those who want to monetize their authority with their own Ultimate Guide, eBook, course, and community.
Click here to accept your invitatioN NOW!
Use code TOPSHIPPER to roll forward your Ship 30 investment and receive $750 off the price of enrollment